Blog

Finally, after all the hard work, your new website is complete, live, and ready to impress. But there’s just one problem... The only site visitors have been your friends and family, not your target audience!We understand how frustrating it is...

Brand building is a deliciously complex process. Think of it like putting a jigsaw puzzle together. Each piece may not make much sense separately, but when the puzzle is completed, the story is revealed. Your business story is told in...

Want more people to visit your eCommerce site? Of course you do! Any savvy business owner knows that to make sales, you need people to enter your store – whether it is online or offline. And to keep increasing your...

Imagine hearing about a great new store selling something you’re interested in. You jump in the car, pull up outside, and discover a crumbling old building with a broken sign outside. You decide to go in anyway – maybe it’s...

Unless you have been living under a rock (and that rock had no cellphone signal!), you will have noticed that the online world has expanded in a big way over the last few years. Even pre-pandemic (which feels oh-so-long ago...

There are a lot of decisions to make when you are building a website.Which platform will you choose, what will the layout look like, which web developer will you work with, what kind of budget will you assign to the...

Offering a first purchase incentive to website visitors in exchange for their email address is great way to start building up your subscriber list. The incentive you offer needs to be valuable to make it worth while signing up for....

Looking for a cost-effective and time-efficient way to build your brand, connect with customers, and drive sales? Nothing fits the bill better than an email newsletter.While newsletters may feel so last decade (or century!) compared to the bells and whistles...

Search engine optimisation (SEO) is a complicated beast. Getting your website to the top of Google rankings is almost an art these days. The rules shift every few months, there’s onsite and offsite SEO to consider, and the whole SEO...

If you are running an online store on Shopify, getting your shipping sorted should be one of your top priorities.  After all, you can’t have a successful business and satisfied customers if you don’t have a safe and efficient way...

Gift cards are a valuable addition to any business. They offer extra gift-giving options to your customers and provide you with cash flow during hard times.  To support small businesses during COVID-19, Shopify enabled their gift card feature on all...

Do you already have a  live Shopify Store, but want to make some big changes? You can do this, without disrupting your current store by making a copy of the 'Live Theme' and work on the new unpublished copy, while...

Do you need to connect or re-connect your Instagram account to your Shopify Store to display your instagram feed on your home page? This can be done by installing 'Instafeed' an app we recommend, which can be found in the...

A happy customer is more likely to become a loyal, repeat customer.That’s why it’s essential to provide every visitor to your Shopify store with a range of services and options to make purchasing from you easy and enjoyable!While delivery is...

Your website is your own online advertising space.So naturally, you want it to be a great representation of your business.You want it to be enticing, easy to use and most of all, you want it to convert.But, it isn’t going...

It is no longer enough to simply have an eCommerce website and expect your customers to flock to it again and again. These days, online shoppers have higher expectations. They are savvy. This is not their first rodeo! These shoppers...

With the right marketing, you can sell anything. That makes sense, doesn’t it? In saying that, marketing has become much more than selling and promotion. Successful marketing is only achieved by having a solid strategy to work towards. It is...

Finally, the breakthrough you have been waiting for arrives! It’s the idea that will change the game and has left you eager to showcase your concept to the world. But, before you do so, maybe you need to slow down...

Developing a website takes extensive time and research. That becomes even more apparent when you have no clue of where to start and where to go. Luckily, website developers exist to ease the stress of this process. A web developer...

When starting a business, it can be hard to choose between a physical store or an online one. It is no secret that the eCommerce industry has been booming in recent years. But, does that mean it is the right...

People cannot buy from you if they don’t know your business exists! Brand awareness is a priority across all companies and industries. In a recent survey, 89% of marketers stated that brand awareness is their top goal. The consumer market...