Blog

Offering a first purchase incentive to website visitors in exchange for their email address is great way to start building up your subscriber list. The incentive you offer needs to be valuable to make it worth while signing up for....

Retail and eCommerce are competitive industries and it is important to make the most of opportunities to get ahead. It seems everyone has an online shop these days! Your product line is critical to your success. But when was the...

Selling online can be a competitive business, so many people have an eCommerce store. It means you constantly have to be on the look out for new ways of making your products stand out. Plus nailing the old tried and...

Why Customer Experience Is Important In E-commerceOnline business is booming. It is fast, it is convenient, and it’s only getting more popular. But it is not as simple as throwing some products on a website and watching the sales roll...

Is your business growing by the day? If you are experiencing steady growth in your e-commerce store then you may want to consider the next steps. Expanding beyond your own borders is a potential next step for anyone wanting to...

If there is one thing we know about effective marketing, is that it can change from one day to the next! Especially when it comes to the digital world! Trends come and go quite rapidly and for that reason, your...

Setting up your new website can be exciting. After all, there is the enthusiasm of a new venture, or the refresh of an existing brand. Things are going to be great! But then you start exploring the range of available...

How does your Shopify site perform on mobile? Is a slow mobile experience causing visitors to leave your site? As more and more users are browsing sites and buying products from their smartphones, they expect a site to load as...

If you thought video is only for big brands with big budgets, think again. We take a look at some tools that will help you create a video in no time, helping you multiply likes and shares.Video marketing has clearly...

Have you set-up your Facebook business page, Pinterest, Twitter, You Tube and Instagram accounts? What next? Are you using them to grow sales or simply become another face in a crowded room?​In this blog we will help you uncover some tips...

9 out of 10 consumers say free shipping is the number 1 incentive to shop online more.If you can, consider building your shipping costs into your product pricing. For customers buying online, free shipping can greatly influence whether a customer...

Your Shopify homepage should impress your visitors in a matter of seconds. After all, it needs to inspire them to stay, scroll, and click. Here are five tips for creating an impressive Shopify homepage that stops visitors from hitting the ‘back’...

Shopify collections (or categories) are often overlooked and thought of as ‘just a container’ for your products. However, they are pages in their own right and show up in Google searches – so it’s a good idea to create them...

Professional photography on your website is essential. It's what potential customers are first drawn to when they visit your site. If your images are not good quality, distorted or a mix of different sizes and aspect ratios this can negatively...

The world of online shopping is a very competitive business industry so it helps to have a well thought out plan for your online store design and development.  There are 3 key areas of importance to any website, particularly online shopping...