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Peak Sales Season Checklist
In the lead up to Christmas, we wanted to share with you Shopify's Peak Sales Season Checklist. There's a tonne of recommendations in there covering Planning, Product, Marketing and Customers, so it's a great resource to help you take full...
How To Set Up A First Purchase Incentive Offer Using Shopify and MailChimp
Offering a first purchase incentive to website visitors in exchange for their email address is great way to start building up your subscriber list. The incentive you offer needs to be valuable to make it worth while signing up for....
Experience Is Important In E-commerce
Why Customer Experience Is Important In E-commerceOnline business is booming. It is fast, it is convenient, and it’s only getting more popular. But it is not as simple as throwing some products on a website and watching the sales roll...
10 Top Tips To Get Your Shopify Store Found Online
You have done all the hard work of putting together your website. Your business is set up and ready to go… So how do you get people to see it? Better yet, how do you get people to engage with...
Why Your Marketing Strategy Shouldn't Only Rely on Social Media
Social media has taken the world by storm. Usage has exploded in the last decade as more and more people adopt the different platforms available. In 2010 there were 970 million [https://www.statista.com/statistics/278414/number-of-worldwide-social-network-users/]  people using social media worldwide. In 2018, that...
Use Email Marketing To Increase Your Website Traffic
With the massive popularity of social media platforms like Twitter and Facebook, there are many people out there questioning the relevance of email marketing. Email has been around since 1971 – it’s old and outdated, right? Wrong! Over 3.3 billion...
Why You Need Google Analytics In Your Shopify Reporting
When you run a Shopify eCommerce website it is really hard to ask your customers what they think of your store, which products are their favourites, and what the experience is like. When you have a physical store, the customers...
Online Marketing 101: The Basics For Your Business
Advertising your business used to mean printing flyers or running an ad in the local newspaper. But then the internet happened! Suddenly, the potential for getting your business in front of more people grew hugely. Online marketing levels the playing...
Ace Your Small Business Photography Regardless Of Your Budget
When you have a small business, there are lots of things you need, but you don’t always have the funds to pay for a professional. So you end up doing a lot of DIY. Fortunately, when it comes to small...
How to create videos that sell your product
If you thought video is only for big brands with big budgets, think again. We take a look at some tools that will help you create a video in no time, helping you multiply likes and shares.Video marketing has clearly...
10 power tips on increasing sales from social media
Have you set-up your Facebook business page, Pinterest, Twitter, You Tube and Instagram accounts? What next? Are you using them to grow sales or simply become another face in a crowded room?​In this blog we will help you uncover some tips...
How to Setup a Welcome Email Automation in MailChimp with Shopify Discount Code
 If you have an ecommerce website you'll know how essential a good email marketing strategy is to help generate first purchase and repeat sales from customers. You can setup a MailChimp automation, which are free for all MailChimp accounts, to automatically...
Using Free Shipping as a Marketing Incentive for your Online Store
9 out of 10 consumers say free shipping is the number 1 incentive to shop online more.If you can, consider building your shipping costs into your product pricing. For customers buying online, free shipping can greatly influence whether a customer...
Popular Live Chat Apps
Here is a selection of Live Chat apps you can use in your Shopify store to increase conversions by engaging your customers and answering questions that may be preventing them from completing their purchase.1) Tidio easy to install mobile support option...
Loyalty Apps for Shopify
There are a number of excellent apps that you can use to easily create a loyalty program for your Shopify store. A loyalty program can really help to encourage repeat purchases from your existing customers. Pricing for loyalty apps varies: some...
Five tips for an impressive Shopify homepage
Your Shopify homepage should impress your visitors in a matter of seconds. After all, it needs to inspire them to stay, scroll, and click. Here are five tips for creating an impressive Shopify homepage that stops visitors from hitting the ‘back’...
Blogging for business: Your questions answered
If you’re a blogging newbie, here are three common questions to consider before you start writing. Hopefully these answers will help you gain the blogging confidence you need to get started. How often should I update my blog? In an ideal world,...
Logo Design for your Small Business: What to Consider
Your business logo design is the most important element of your overall business branding so you want to make sure your logo designer understands what your business is all about and how your logo is going to be used.At Creative Web Designs...
Less Is More When Writing Great Website Content
How People Read Information On WebsitesIt’s important to understand how people read information on websites so you can tailor your content accordingly.  Readers attention spans are short when reading information online, so you need to make sure your readers can...
Facebook Business Page Marketing Tips
A lot of businesses can benefit from running a Facebook Business (Fan) Page. It's completly free to use so why wouldn't you want to add it in to your marketing plan for your business?  The success of your page will depend...