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Why Content Is An Essential Part Of Your Marketing
Marketing used to mean putting an ad in the newspaper or dropping flyers into letterboxes. But now it is a whole new ball game. An effective marketing strategy uses many different channels and techniques, both on and offline. That way,...
Blogging for business: Your questions answered
If you’re a blogging newbie, here are three common questions to consider before you start writing. Hopefully these answers will help you gain the blogging confidence you need to get started. How often should I update my blog? In an ideal world,...
Less Is More When Writing Great Website Content
How People Read Information On WebsitesIt’s important to understand how people read information on websites so you can tailor your content accordingly. Readers attention spans are short when reading information online, so you need to make sure your readers can...
Why you should have an Email Marketing Strategy
Here are a list of points below that explain the benefits of Email Marketing:Why Use Email Marketing? Email is used by pretty much everyone, and the majority of people check email at least once per day. Email lasts longer than...
5 Emails All eCommerce Sites Should be Sending
Here are 5 emails you could use as part of your email marketing strategy to generate more sales for your online store:AD-HOC EMAILS1) New Arrivals/Presale Alerts to encourage repeat purchases by letting customers know when you have new stock arrivals available....